NetSuite disrupted the ERP space 25 years ago and has become the default option once a company has outgrown QuickBooks.
What we see with our e-commerce clients, however, is that NetSuite is too expensive, too customized, and does not provide nearly enough customer support.
Just as NetSuite’s cloud-based infrastructure once revolutionized the ERP space, we’re now seeing that lighter, more agile, more industry-specific providers are better suited for our e-commerce clients.
More of our clients are adopting Fulfil.io and abandoning legacy platforms NetSuite. Here’s why.

1. Lower Total Cost of Ownership
NetSuite is expensive. Between licensing fees, third-party consultants, customizations, and implementation costs, total spend on the platform can spiral.
Fulfil offers a leaner, more transparent pricing model that aligns better with growing e-commerce brands. It’s built with modern infrastructure tailored to e-commerce/retail companies, meaning fewer customizations are needed out of the box and integrations are smoother. For companies focused on scale, this translates to significantly lower total cost of ownership without sacrificing functionality.

2. Superior Customer Support (No Outsourcing)
One of the most common complaints we hear from NetSuite users is around support. Much of NetSuite’s customer support is outsourced, leading to slow response times and inconsistent expertise.
Fulfil takes a hands-on, in-house approach. Their team deeply understands both their product and the needs of e-commerce operators. Users consistently report faster issue resolution, proactive account management, and a stronger sense of partnership. That kind of support is invaluable when your business runs on real-time operations and inventory accuracy.

3. AI-Driven Insights and User-Friendly Reporting
In today’s data-driven world, being able to access, analyze, and act on your business data shouldn’t require a data scientist or a third-party consultant.
Fulfil leverages AI to deliver smart insights, predictive analytics, and automated workflows tailored to e-commerce. Even more impressive? It empowers users to build their own reports using their AI copilot – no custom scripts or outside developers required.
For finance and operations leaders, this means less time hunting for answers and more time focusing on strategy.

Why This Matters for E-Commerce Companies
Fulfil was purpose-built for modern e-commerce brands. It understands the nuances of high-volume order management, complex inventory tracking, multi-channel fulfillment, and integrated shipping. This isn’t a generic ERP trying to retrofit for online commerce, it’s a solution engineered for the way e-commerce actually works today.
With Fulfil, brands can scale faster, operate leaner, and make smarter decisions without the overhead of legacy systems.
It’s Time to Rethink Your ERP
If you’re an e-commerce brand frustrated with NetSuite’s limitations, pricing, or support, or if you’re evaluating ERP systems for the first time, Fulfil deserves a serious look.
At Karlon Group, we help clients evaluate and implement systems that support growth. We’ve seen firsthand how the right ERP can transform operations and unlock profitability.
Want to explore if Fulfil is right for your business? Let’s talk.
About the Author:
Sean Scanlon is co-founder and Managing Partner at Karlon Group, a fractional finance and accounting firm that helps companies build, scale, and optimize their finance and accounting functions. Karlon Group works with companies across SaaS, consumer, manufacturing, and technology, offering a full suite of finance and accounting support tailored to each client’s changing needs.